Our story

About LA Search: the family that proves SEO never died

We're a family-run SEO agency. For over a decade we've told stories, connected people and used data to make a little magic happen.

Scroll to walk up the path to our front door.

Once upon a search…

Rankings change. Algorithms change. Now AI answers are changing things again. Every time, someone announces that SEO is dead.

SEO isn't dead, it's just misunderstood.

We believe SEO is about telling stories, connecting with people and using data to make magic happen. That belief is why a family-run agency has kept doing this for over a decade.

How we run the house

  • i.

    Clients are family

    We treat you like family, not a transaction, and we're in it for the long term.

  • ii.

    Stories first, data always

    Data-driven storytelling. The numbers show us what to say and who needs to hear it.

  • iii.

    People, algorithms and AI

    User-first strategies that balance what readers want, what search engines reward and how AI answers are built.

  • iv.

    A personal touch

    A real person puts a personal touch on every project we take on.

Global reach, family feel

Our family spans San Francisco, the United Kingdom and Italy, so we understand audiences on both sides of the Atlantic and across Europe.

Questions we get asked

The family FAQ

Who is LA Search?

LA Search is a family-run SEO and content marketing agency with over a decade of experience, helping brands be found in search and in AI answers.

Where is LA Search based?

We work from San Francisco in the USA, the United Kingdom and Italy, with a global reach.

What makes LA Search different?

We're family-run, so we treat clients like family. We use data-driven storytelling and user-first strategies that balance humans, algorithms and AI, with a personal touch on every project.

How do we start working together?

Say hello on our contact page. Tell us what you want to achieve and we'll talk through the next step together.

The final chapter · Knock, knock

Let's tell your story together

Come in and put the kettle on. Tell us what you want to be known for and we'll show you the path.